Mannings Gives TV Sports Another Alternative Watching Option


“We really stick with a particular driver a little bit longer and that creates a stronger bond between driver and spectator,” Flood said.

If the future of watching sports is for fans to choose exactly the type of announcer or experience they want, why not take the idea further? Amazon, which shows NFL games on Thursdays and owns the rights to a number of different sports in Europe, already streams several different reviews for those games.

But Amazon also owns Twitch, the streaming platform most associated with video games – at any given moment, you can find thousands of people, some professionals with a large audience, and some amateurs without an audience, commenting while playing video games. or to do other things. owned by Amazon Some games were shown on Twitch It is not a public program, with carefully selected and hired servers, but open to thousands of different commentators.

First, there is the issue of rights. NFL sells to Amazon the right to do very special things; This does not include allowing anyone who wishes to comment on games on Twitch and therefore allows anyone to watch on Twitch and bypass traditional forms of watching.

But even if they could, Marie Donoghue, head of global sports at Amazon, isn’t sure they would want it. “We don’t know if what fans want is endless choice,” he said. “We think the fans want a great option, but we need to learn, because if you give fans endless choices, it can be overwhelming and they can get lost in the experience.”

It may not be on the infinite horizon then, but more precisely.

Next year, when Amazon actually produces the NFL games they show, there will almost certainly be more options. Meier said Triller is set to “shake the world with an entirely new concept” in boxing, while Rolón said ESPN will expand its alternative broadcasts as technology allows.



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